The company started to sell orchids for the lowest price at the quarantine time. The idea was to send every second orchid as a gift to doctors and medical staff in hospitals who work really hard these days. Color.Zone had created the communication strategy, naming, branding, packaging and SMM.
© 2023 color.zone
© 2023 color.zone
We help brands to create set of values, principles, mission and ideas that shape the identity of a company, to build an emotional connection between a brand and its target audience.
The brand book is the keystone of a branding strategy. It contains all the elements that make up your brand, from its founding principles (mission and values) to its visual identity and guidelines (logo, fonts, colors etc.)
A visual identity isn’t just a name or a logo, but a series of components combined to create a unique image for your brand. This valuable toolset makes your brand more recognizable, differentiates you from competitors, and helps you build an emotional connection with your audience.
Brand presentation design,
Printing brand materials,
Social media visual and content platform,
Consulting and support
MAVRO
Brand identity & visual platform
One of our most important principles of creating packaging design is the impression it leaves behind — its legacy and memorability. We help brands to create this unique direction that meets all marketing needs and goals. This approach includes the detail research of competitors and cross-segment markets.
Logo, naming,
Brand message,
Copywriting,
Print materials, resizes and supervision,
Packaging guidelines,
Consulting and support
The four main elements of packaging are Colors, Visuals, Typography and Format. By combining these elements with strategy and creative concept, we help the consumers to relate to a brand easily and to have a high product awareness.
D’AFFARI
Identity, Packaging, Digital campaign
Designing a web–site, we help to create a user journey end to end.
By using imagery, beautiful typography, and straightforward design is what we do to resonate with today’s consumers. We build digital experience that get user exactly where they need to go.
We always combine technology and imagination to create media meant to be viewed on a screen or digital interface. This could include web design, landing pages, animation, interactive elements, or 2D or 3D models, apps, YouTube videos, Social Media design and content.
Next step is bringing the ready digital visuals to life, working with a content management system to get your website online and available to users.
Duurzame Bloemisten Groep
Web design & Development
An effective advertising strategy will include a clear understanding of the brand’s unique insights, the competition, and the target audience’s needs and wants.
Art direction brings clarity and definition to our work. It combines art and design to evoke a cultural and emotional reaction in any level. It’s literally a visualisation of a brand.
Сopywriting for us is the process of writing persuasive marketing and promotional materials that motivate people to take some form of action. Creating things like naming, headlines, concepts, articles, digital content and etc., we take care that all of them connect with a brand mission and it’s strategy.
Creative concept, headline, copy,
Production supervision,
Promo material design,
Launch and activation,
Brand presentation design
Finangel
Advertising campaign & film
